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Building New Venture Opportunities by Movile (B)
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Used US$36.00
Product details
| Management number | 213271542 | Release Date | 2026/04/12 | List Price | US$36.00 | Model Number | 213271542 | ||
|---|---|---|---|---|---|---|---|---|---|
| Category | |||||||||
The (B) case detailed Movile's business expansion, shifting from feature phones to smartphones in Latin America. It outlined two strategic moves: developing and launching the top-selling children's app, PlayKids, and investing in mobile-enabled offline start-ups in Brazil. The (A) case can stand alone, but the (B) case necessitates its prior reading.
| Brand | Harvard Business Review Press |
|---|---|
| Theme | business |
| Manufacturer | Harvard Business Review Press |
| Age Range Description | Adult |
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